The genesis of my writing career
My love affair with writing started when I was 15 years old, and by the time I finished secondary school( high school), I wanted to follow in my Dad’s footsteps to study journalism. But circumstances prevailed, ( I won’t bore you with the details) and I found myself reading for a degree in pharmacy instead.
Scroll down six years later; I got a job in a multinational pharma company, where I discovered I had a talent for sales and selling. The results were unbelievable, and I practically grew some business territories from ground zero. I was a medical sales rep and then a territory manager for a combined period of 7 years.
At some point, during the latter part of those years, I felt a yearning for something more fulfilling. It was like there was something more I needed to do and I wasn’t fulfilling my dreams or passion by being in the sales and marketing career, even though I excelled in this field.
So how did a pharmacist cum marketer become a professional copywriter?
The turning point in my career began when I applied for an advertised role of junior copywriter at a copywriting agency based in the UK. Even though I got the part, I opted out because I wanted to build my own business.
My vision was and still is to build our local websites to the same standard as their international counterparts. I wanted a platform on which I could promote the small businessman. Starting an SEO content creation agency to boost online visibility for local websites, provides the perfect harmony between my passion and my motivation.
To improve my copywriting abilities, I took several writing courses online, read up on everything I could find about content writing and copywriting. I joined a few online publishing websites like Hubpages and wrote several featured articles. Right around this time I also took a few paying gigs on some freelance writing platforms, for the experience.
Why SEO copywriting?
SEO copywriting blends creative writing skills with solid brand promotion strategy; two things I’m passionate about- sales and writing.
I see SEO copywriting as an ever-evolving writing form that combines user experience with the latest ranking factors in search engine optimisation. With the right search engine optimisation, small to medium local businesses can find their place on the first page of the search engines.
Our vision as a team
To be the best SEO copywriting and content SEO agency in Africa by 2020. Build an internationally recognised agency that partners with digital marketers to promote local businesses.
The articles depot is a new SEO copywriting agency in Lagos Nigeria- a creative SEO copywriting firm. What we do is create web copy that doesn’t sound like its scripted for robots and yet is fully optimized for a first-page appearance on Google, Bing and Yahoo.
Our mission for small businesses
We would love nothing better than to see your small businesses grow with the help of our SEO website content services. We believe that as you grow, so do we. And we would like to be your content partner of choice. To find out more about what we do, visit our home page.